Techniques to Improve Supply Chain Visualization

When you use supply chain visualization methodology, you are making predictions about anticipated responses based on data analysis. In order for supply chain visualization to be of use, you must do more than just collect the data. There must be a collection of the data and concrete analysis of said data. Since supply chain visualization is a prediction method, there are some techniques that will help you utilize it more efficiently. Learn ways in which you can maximize data visualization to understand your supply chain better.


Visual mapping with flow and network charts can plot the relationship between dozens of points in a set of data points. With this type of map visualization, you can access billions of data points at once. You have the option to zoom in on the point or layer it. Depending on the skill level of your supply chain analyst, they can build a flow and network on a national, local or regional scale. Node and flow maps can show large flows between two nodes or help you find ways to save money or reach a new market.

Temporal Geography

Visualization of the supply chain helps business owners see how certain forces may impact supply chain. These forces are typically location-based, such as natural disasters, power outages, labor issues or a change in weather patterns. A custom isochrone visualization will allow you to see how these outside forces affect your business when it comes to getting a product from one place to the next. Get insight into what you can actually achieve in an existing areas with isochrones. Isochrones can pinpoint when people move around in a given location and what they lean toward when it comes to purchasing certain products or services.

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