The Association of Woodworking & Furnishings Suppliers (AWFS) understands the competitive challenges in the world today. Luckily, our CNC trade shows can maximize your business potential. If you are a small business owner in the woodworking and furnishings industry, then perhaps you have resorted simply to online marketing to cater to your advertising efforts. While this is necessary in today’s growing technological landscape, you must go above and beyond this. It is very easy to drown in a pool of online marketers, all eager to reach the same audience as you. However, when you attend one of the Association of Woodworking and Furnishings Trade Shows, you make yourself known to your target market and others in the industry. There are no mouse clicks, no computer scrolling, and no keywords. At our shows, you can present yourself and your products in person.
Social Benefits
Participating in a trade show grants you immediate access to an eager audience. Unlike many marketing environments, you can rest assured that the people at these events are genuinely interested in your products. CNC machines and products capture a very selective audience. The people who attend these shows are always eager to experience the products up close.
When you partake in CNC trade shows, you establish viable business connections with other people in the machining industry. Business success does not hinge solely on competition. Rather, collaborative alliances can work to your benefit, especially if there is a more seasoned professional in the industry. As you look around at one of our AWFS shows, you cannot help but notice the other exhibitors and experts.
At our shows, you will wield the power to forge relationships and connections with both consumers and professionals alike.
Marketing and Corporate Benefits
There is no better way to obtain free media exposure than to partake in one of these events. These shows obtain a substantial level of media exposure, allowing you to publicize your products with ease. Accordingly, you can market yourself face to face with actual consumers. Instead of reaching out to them with an ad, you can speak to them in person.
Trade shows should not serve as a replacement for internet marketing. Better yet, you can coordinate your internet marketing efforts with your trade show exhibits. As it turns out, our machining trade shows are a great way to generate hype on social media.
You can appeal to your consumers at our CNC trade shows by giving them the buying power they really want. The people who attend these events possess the level of authority needed to purchase these products. Most people are equipped with the funds necessary to purchase the products you have on display.
